Pub Talk

Beer Trend Watch: East Coast IPA (NEIPA)

Last year’s trend was sour beers, this year moves from sour to bitter… “bitterish”.

Beer Trend Watch: East Coast IPA (NEIPA)

What is it?

NEIPA aka North Eastern, New England or Hazy IPAs is this year’s biggest trend, so move over NWIPA, but the East Coast is here! While there used to be a traditional IPA the craft beer industry continues to push the limits and find new ways to transcend the tradition. Welcome NEIPA!

These IPAs get their name from their hazy colouring. While traditional IPAs tend to be clear and bitter these bad boys have a softer side. Brewers have figured out how to downplay the hops bitterness and really highlight the fruity hops flavours. They keep their opaqueness by skipping the filtering process, so everything put into the beer stays in the beer.

Hazy IPA
Image by: Beverage IQ

 

It’s All Or Nothing

Like trends in the past (read: sour beers) there is no middle ground. Most people either love them or hate them. The case with the NEIPA is sort of similar to the pulp/no pulp debate in orange juice and sorry you can’t have it like Tony Soprano with SOME PULP!

Did you try a fabulous NEIPA?

Share it with the JustBeer World!

 

If I B U I’d Seriously Read More

Beer Drinking in Canada

Sour Power (Everything you need to know to get you started on sour beer)

Tailor Made Beer? It’s in Your DNA

How to Learn What Beer Styles You Like

Related Posts

Pub Talk

REVIEW: Craft Beer Market

With 5 locations across Canada, this is not only one of the craft beer industries best promoters, it is also an awesome restaurant with a great variety of craft beers and fresh local food.

Pub Talk

Pokemon Go, Beer, and a Pub Crawl Anyone?

Pokemon Go has quickly become the hottest augmented-reality video game with participants racing around the city to find Pokemons. The big question is: Do you catch more flies with honey? How should local bars and pubs be reacting? Should they jump on the band wagon or keep the players out?

Pub Talk

Canadian Beer Eh?

All across the great, white north brewpubs and microbreweries are emerging, using local and regional products to create excellent beers. Take a road trip with us.

Pub Talk

REVIEW: NUTBuster Prostate Cancer Fundraiser 2016, Village Brewery

What do Bill Brooks, Bret ‘The Hitman’ Hart and Brett Wilson all have in common? Ok, besides that their names start with Bs. They all participated in Village Brewery’s NUTBuster Prostate Cancer Fundraiser.

Pub Talk

Incorporating Beer Into Your Workout

The latest workout trend is using your body weight or other things around you to create a workout, so you’re not tied to a gym. Let’s take this and apply it to beer. This workout does not require you to actually drink beer, but to use it in your workout.