Industry News

Canned Beer’s 82nd Anniversary

On this day 82 years ago canned beer was invented and boy are we glad.

Canned Beer’s 82nd Anniversary

CANNED BEER

Profile America Tuesday, January 24th. An innovation in product packaging — and a staple of TV advertising — is having its 82nd anniversary today: Beer Can Appreciation Day. The first canned beer went on sale on January 24, 1935 as a marketing test in Richmond, Virginia, by the Gottfried Krueger Brewing Company of Newark, New Jersey. Experiments with putting beer in cans had taken place as early as 1909 but the technology of the time couldn’t stop the beer from interacting negatively with the metal of the can. Prohibition delayed further development. By the late 1960s, canned beer sales exceeded that for bottled beer. There are some 1,745 breweries in the U.S., employing about 38,000 people in a nearly $35 billion per year craft.

Sources:

Kane’s Famous First Facts
Appreciation Day
Canned Beer Timeline
Breweries and Employment/County Business Patterns
Brewery Sales/Annual Survey of Manufacturers

 

SOURCE U.S. Census Bureau

Read the original press release on PRNewswire.

Related Posts

Industry News

ABF Calgary International Beerfest Launch Party

Alberta Beer Festivals held their Calgary International Beerfest Launch Party on Tuesday, April 10th at Craft Beer Market! They made some exciting announcements about what’s going on at the 2018 YYC Int’l Beerfest. If you missed out, here are the details and all the info you need!

Industry News

Alberta Will Allow Craft Beer To Be Sold in Farmers’ Markets

Finance Minister Joe Ceci makes the exciting announcement that Alberta Craft Brewers can sell their wares in Farmers’ Markets around the province.

Industry News

AB InBev Wants to Bring Beer to Mars

When NASA gets to Mars in the year 2030, will there be some refreshing brews waiting for them?

Industry News > Contests

Win Big Rock Grasshopper Beer for a Year!!!

How Do You Like Your Grasshopper? With a lemon wedge or without? Be part of the great debate and have your voice heard. You could win Grasshopper beer for a year!!!! To Wedge? Or Not To Wedge? from Big Rock Brewery on Vimeo.

Industry News

Strategies to Compete in Next Craft Phase

Brewers Association Chief Economist Bart Watson shares what craft breweries will need to do in order ramp up their game to stay competitive in the next level of craft beer expansion.