News & Press Releases

Budweiser is Planning to Change Their Labels in the Summer of 2016

Budweiser rebranded their labels this week and now you can find more ways to poke fun at your friends who drink Bud’. Get the full scoop on ‘America’ the new Budweiser beer label and see all the funny things the internet had to say about it.

Budweiser is Planning to Change Their Labels in the Summer of 2016

Can’t wait to drink a cold can of… America? Budweiser to change the label on their cans for the summer, 2016:

Budweiser cans will now be labled as “America” on the front the 12-oz. cans and bottles. The brand is also modifying Budweiser’s iconic label to add copy that is central to American history, including phrases from the Pledge of Allegiance and lyrics from “The Star Spangled Banner” and “America the Beautiful.” These limited edition cans will be on shelves nationwide from May 23 through the election in November. The goal…to inspire drinkers to celebrate America and Budweiser’s shared values of freedom and authenticity.

 

See the press release here.

 

 

For better or worse, this is just one of those things that companies do to get market traction; and luckily for us the silver lining is the internet never fails to add a sprinkle of satirical icing to sweeten the deal.

 

Here are our favourite tweet responses about the Budweiser label update:

 

 

Want to read more about Budweiser rebranding? Here are some articles we thinking you might like:

Budweiser emblazons “America” on cans and bottles this summer leading up to election – BeerPulse.com
Goodbye Budweiser, hello America – c|net.com
Budweiser has a new name, and that name is America – CNBC.com
Budweiser renames beer ‘America’ this summer – USAToday.com

Related Posts

News & Press Releases

Anheuser-Busch Hosts the First Ever Virtual International Beer Day Festival

Anheuser-Busch is hosting the first-ever virtual International Beerfest in celebration of International Beer Day on August 7th, 2020.

News & Press Releases

Stella Artois Limited Edition Chalices #BuyALadyADrink

Buy a limited edition Stella Artois glass, and help provide 5-year’s of clean drinking water to someone in need.

News & Press Releases

No Cheers for the 2017 Budget!

Will an increase in the price of beer lead to a decrease in it’s purchase?

News & Press Releases

OMMEGANG and HBO Release New Game of Thrones Beer Series

True summer is over, but it’s no reason to pout because in October…Winter is Here!

Beer Banter

You Can Now Get Beer Ramen at These Restaurants in Canada

Beer Ramen took the internet by storm in 2018 and you can now get it in Canada! Check out these Canadian restaurants now serving Ramen Beer.