*CONTEST CLOSED*: Be the Brewer 2017
Ever dream of brewing your own beer in your own brewery? Now’s your chance to ‘Be the Brewer’ (before you quit your day job…) Enter now and #BeTheBrewer
By Justin Beerber on Jan. 12, 2017
This contest is now closed, but check out the latest update which covers the day we brewed the beer: “Why are you wearing that dude’s shoes?!“
Winning beer: The Lion, the Wit, and the Wardrobe.
Contest Details
We wanted YOU to experience the journey a brewer and brewery take every time they create a beer. Every year, ABF teams up with the Brew Master Program at Olds College to brew a beer for our spring festivals – and this year we want you to take part in the different stages by being part of the BE THE BREWER CONTEST: CHOOSING the style, NAMING the beer, DESIGNING the label, and CREATING the print ad.
There were some fantastic prizes, and the winners of the first 3 stages were invited to partake in the brewing of the beer! See the full Contest Details and the Official Contest Rules.
Presented By
1. U Choose the Style
Winner: Kevin M.
Beer Style: WitBier
2. U Name the Beer
Winner: Erin D.
Beer Name: The Lion, the WIT, & the Wardrobe
3. U Design the Label
Winner: Josh C.
Beer Label:
U Brew the Beer (Early March)
4. U Create the Print Ad
Winner Announced: TBD
5. U Create the Video Ad
Winner Announced: TBD
Media Launch (Early April)
Presented By
A HUGE thanks got our sponsors who we couldn’t put this contest on without! Thanks to Olds College, Just Beer, Craft Beer Market, Beer Revolution, Banff Lodging Co., Alpine Rafting, and all the other people that have made this contest possible!
Sponsored By
Olds College Brewery | Beer Revolution | Craft Beer Market | Alpine Rafting | Banff Lodging