VIDEO: Heineken’s new ad gets totally political, and it’s surprisingly great.
Here’s how it works…
- Place two people in a room who happen to have polar opposite opinions on today’s important issues
- Break the ice by having them complete a task together (BONDING!)
- Make it slightly awkward: show them they have staunchly different opinions
- Give them the choice to talk over a beer (a Heineken obviously) or leave
Question is…what will they choose?
Watch it Now: Heineken Worlds Apart #OpenYourWorld Ad
Read the full article here. (Shared from UpWorthy).
More Heineken the Brand.
By The Beer Community on Apr. 26, 2017
Beer Mug Pool Floatie
The perfect way to show everyone at the beach that you’re serious about beer.