JBU > Introductory

What is Craft Beer exactly?

You have probably heard that word thrown around a lot; but if you’re not a beer geek…you might not know what it means; well it’s time you learned…

What is Craft Beer exactly?

The short and dirty:

A Craft beer is a beer that is not brewed by one of the big “mega-brewery” corporations. More often than not, when the phrase craft beer is used, this is what it means. However, it is a rather imprecise thing to define something by what it is not, so let’s take it a bit further…

 

According to the Brewer’s Association and CraftBeer.com a Craft Beer designation comes from a brewery that is:

 

Small

Annual production of 6 million barrels of beer or less (approximately 3 percent of U.S. annual sales). Beer production is attributed to the rules of alternating proprietorships.

Independent

Less than 25 percent of the craft brewery is owned or controlled (or equivalent economic interest) by a beverage alcohol industry member that is not itself a craft brewer.

Traditional

A brewer that has a majority of its total beverage alcohol volume in beers whose flavor derives from traditional or innovative brewing ingredients and their fermentation. Flavored malt beverages (FMBs) are not considered beers.

 

If you’re currently in the process of discovering craft beer, check out our post on the #drinkLocal social movement and find out why it’s important to you!

 

 

Visit the Brewers Association for more information about the craft brewer definition and details on the craft beer market segments: brewpubs, microbreweries and regional craft breweries.

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