Industry News

YYC Beer Week to Promote Calgary Breweries

The first annual YYC Beer Week gets underway on June 5, featuring five full days of events and activities celebrating Calgary’s local breweries.

YYC Beer Week to Promote Calgary Breweries

(Original article by Melissa Gilligan on Global News

YYC Beer Week, organized by BeerGuysYYC, aims to highlight the craft beer selection available in Calgary.

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“We were sitting around back in February and couldn’t help but notice all of these other amazing ‘weeks’ going on throughout the year – you have Pizza Week, Taco Week, Poutine Week – we said ‘how is there no beer week,’” BeerGuysYYC member Matthew Wilson said.

30 local business are involved in YYC Beer Week. Besides highlighting Calgary’s excellent craft beer the week-long event will also raise money for over a dozen charities including the Alberta Children’s Hospital, the Children’s Miracle Network Canada and Brown Bagging for Calgary’s Kids.

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What to Expect at YYC Beer Week:

1) Calgary Brewery Tours & Tastings

“We have local breweries offering exclusive behind-the-scenes tours and tastings throughout the week,” Wilson explained.

2) Restaurants & Local Brewery Pairings

“Restaurants have paired up with local breweries to produce amazing beer-inspired dishes,” Wilson explained. “These are dishes you’re not going to get anywhere else, any other time of the year.”

3) Beer Discounts

“We have beer and liquor retailers offering exclusive promos on local Calgary craft beer throughout the week,” Wilson said.

The official YYC Beer Week launch party takes place at National on 10 from 4 p.m. to 7 p.m. on June 5.

Check out all local Calgary events on JustBeer

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