The Worlds First Golden Lager. Visionary Bavarian master-brewer, Josef Groll, created the first batch of Pilsner Urquell in 1842. With its fresh, clear and refreshing taste hinted with caramel sweetness and balanced hop bitterness, the world’s finest golden beer was born. Since that day, the recipe has remained the same. More people drink pilsner than any other style of beer, making pilsner the most popular beer style in the world and further establishing Pilsner Urquell as a true original. While most lagers give away most of their taste profile in the front of the mouth, Pilsner Urquell only hints at its flavor there. Instead, it develops you in the middle, followed by a refreshing, clean finish and balanced aftertaste, practically inviting you to have another. Put simply, it’s how beer is meant to be.