With over 200 years of brewing pedigree, Courage Best Bitter retains its widespread popularity. Best is available in both cask and keg meaning even if your local isn’t a cask beer stockist, you can still enjoy the great taste of Courage Best.
Pale brown in appearance with a bitter after taste, Courage Best Bitter consumers enjoy its lower ABV of 4% that allows them the opportunity to enjoy their favourite ale for longer.
Courage Best Bitter is also a major sponsor of rugby union clubs including the Plymouth Pirates and the Exeter Chiefs and sponsors local events within its south west of England heartland.
Building on the long heritage of Courage, the iconic ‘Take Courage’ slogan, which has been used for over 50 years, was given a new lease of life with a £2m advertising campaign.
The three adverts show Courage as a beer for ‘every man,’ in which ‘our hero’ is shown in situations where he can be seen thinking he would rather be down the pub drinking a pint of Courage.