Today hard ciders current growth can be attributed to craft drinkers taking notice of this exciting new segment. We have made it a priority in designing our ciders at ATLAS to maintain the drinkability of a beer but also without losing the complexity and characteristics of the fruit. Now one can expect to see at least one cider on tap at any local bar. American Ciders in the past have been produced as a cheap alco-pop alternative, lacking any real variety or depth. The craft cider movement is here. The recent trend in gluten free products has also created more interest in our naturally gluten free ciders. ATLAS hard ciders are varied, universal, easy to enjoy, and drank by people who enjoy, "Breaking the Mold."