Kopparbergs Bryggeri

The Beginning

Kopparbergs Bryggeri was re-established in 1994, when Peter Bronsman and his brother Dan-Anders Bronsman bought the old brewery in the town of Kopparberg, Sweden. 36 regional brewers originally founded it in 1882. Kopparberg is now sold in more than 30 countries and is the world’s best-selling pear cider. Kopparberg is listed in Sweden on the NGM Nordic MTF.

Kopparberg Town

The founders of Kopparberg Town originally came for its copper reserves. The name directly translates as “Copper Mountain” in English. The towns many traditional red houses are painted with Falu Rödfärg, a color made from copper pigment. In retrospect, it was the local water that turned out to be the main source of wealth. The brewery still stands on the original site where it was built over 130 years ago, while the mining is long gone. Many generations of local families have worked for Kopparberg Brewery and to this day it remains the main employer for the town’s 4,000 people.

Innovation

When people thought they liked dry cider we gave them sweet pear cider to love. When people loved sweet pear we introduced fruit cider for them to hanker. When people hankered fruit cider we launched frozen fruit cider for them to discover.